5.10 Modern Campaigns

Announcements:

Reminder: EIP Applications and recommendation forms due this Friday. No late submissions considered.

HB 1508 School Outreach Spreadsheet

READING: 243-281 in Edwards

Unit Five Identification Terms

Today's Essential Question: How are modern campaigns organized today and how does that differ from the past?

Learning Standards:

PRD-2.D: Explain how campaign organizations and strategies affect the election process.

PRD-2.D.1: The benefits and drawbacks of modern campaigns are represented by:

• Dependence on professional consultants
• Rising campaign costs and intensive fundraising efforts
• Duration of election cycles
• Impact of and reliance on social media for campaign communication and fundraising

Modern Campaigns

Political campaigns today are much different than they were one-hundred years ago, or even fifty years ago. Read the following articles/explainers on modern political campaigns and how they have changed.

Boundless: The Modern Campaign
Khan Academy: Modern Campaigns
Campaigns Without End: Today's presidential marathons took root in 1968
How will the Internet change political advertising?
Diggit Magazine: Social Media-Trump's Key to Success

After reading the above articles, explain in your notes how modern campaigns today are different from past campaigns in each of the following areas:

Duration:

Cost:

Social Media:

Professional consultants:


Trump and the Use of Twitter 






Review Videos:

5.17 Fake News and Bias in the Media

Announcements:

AP Exam Review Session: Thursday @7:30am (Practice Test-Solo)

AP Exam: Monday! Review material resources . Also, use Khan Academy modules, videos, and quizzes.

READING: 192-215 in Edwards

Unit Five Identification Terms

Here is the EOC Week Schedule for next week. We will be on block schedule Monday-Thursday.

Learning Standards:
PRD-3.A.1: Traditional news media, new communication technologies, and advances in social media have profoundly influenced how citizens routinely acquire political information, including new events, investigative journalism, election coverage, and political commentary.

PRD-3.B: Explain how increasingly diverse choices of media and communication outlets influence political institutions and behavior.

PRD-3.B.1: Political participation is influenced by a variety of media coverage, analysis, and commentary on political events.

PRD-3.B.2: The rapidly increasing demand for media and political communications outlets from an ideologically diverse audience have led to debates over media bias and the impact of media ownership and partisan news sites.

PRD-3.B.3: The nature of democratic debate and the level of political knowledge among citizens is impacted by

• Increased media choices
• Ideologically oriented programming
• Consumer-driven media outlets and emerging technologies that reinforce existing beliefs
• Uncertainty over the credibility of news sources and information

Media Bias
Questions for today:
1. Has the use of social media (Twitter, Facebook, etc) been a positive or negative impact on the political process?
2. What exactly is "fake news" and how has that term influenced the public's trust of the media?
3. Is there a bias in the media? If so, to what degree? How does it impact our perception of the government?

Task #1
Debate social media as a positive or negative impact.




Task #2 Fake News
What exactly is fake news and how can we recognize it?



  Pizzagate--Fake News Explained









Media Bias
Is there a bias in the media? If so, to what degree? How does it impact our perception of the government?

Please read the following articles:

How biased are the media, really?

What are some of the possible explanations for the increased claims of media bias?

Terrorists? Freedom fighters? Oregon standoff poses quandary for media

What term should the media use when describing the situation in Oregon? How does that compare to recent actions in Ferguson or the shootings in California? How does the media's use of certain terms shape our perception?

A tale of three chyrons
Comparison of the Russia Story